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Luke Marsh
Luke Marsh is Chief Marketing Officer at Innago with over a decade of experience managing marketing teams and over five years in the real estate industry. His work has been published on top websites like Entrepreneur.
Best Commercial Property Management Software in 2025
What Is The Best Commercial Property Management Software Available To Landlords? Commercial property management software is a digital solution designed to help property owners, managers, and real estate investors efficiently oversee the day-to-day operations of their commercial properties. Commercial PMS often ease tasks like lease tracking, rent collection, maintenance scheduling, and financial reporting. As the […]
10 Steps to Rent Out Your Home in 2025
Everything You Need to Know to Rent Out Your House This Year If you’ve been considering learning how to rent your house, you’re not alone—in 2024, almost two thirds of sellers considered renting their home instead of selling it. After all, it can provide a consistent stream of rental income and introduce you to the […]
Smart Homes & Smart Technology: How They Impact the Rental Market in 2025
How Do Smart Homes & Smart Technology Impact the Rental Market? We are currently living in a world with smartphones, smart cars, smart televisions, and now, smart homes. Once considered a luxury, smart technology, including data analytics and smart grids, has become a standard expectation for many renters, especially Millennials and Gen Z. In fact, […]
How Landlords Can Get Rid of Gnats in the Bathroom
Gnats in the Bathroom? Send Pests a Permanent Eviction Notice Most people have experienced gnats at some point. They’re tiny, annoying bugs that find their way into spaces in your home like bathrooms and kitchens, then quickly grow in number. While gnats in the bathroom or kitchen are a relatively common issue (and they’re certainly […]
How Can You Generate Property Management Leads?
Where To Start With Generating Property Management Leads Running a property management company is hard work — you’re in control of collecting and depositing rent, managing work orders, showing and leasing vacant units, and generating property management leads. Bringing in property management leads in order to grow your business can seem like an overwhelming task. […]
Who is Responsible for Smoke and Carbon Monoxide Detectors at a Rental Property?
Do You Need A Smoke And Carbon Monoxide Detector? Smoke and carbon monoxide detectors are life-saving devices that you probably don’t think about on a daily basis. After all, they’re small, out of sight, and usually quiet unless there’s an emergency or they need new batteries. But as a landlord, you’re required to follow smoke […]
Apartment Mold: How to Get a Free Mold Inspection
Mold Inspection For Rental Properties It’s every landlord’s worst fear: a call or message from a tenant letting you know that one of your units may have a mold problem. Now, you have a long to-do list to handle the situation and ensure your tenants’ safety, including finding professionals to assess and remove the mold, […]
Cooktops Vs Ranges — Which is a Better Investment for Your Rental?
Comparing Cooktops And Ranges If you’re looking to start a kitchen remodel in one of your rental units, you’re about to ask yourself a big question: Is a cooktop or range a better choice? There is no set answer, which gives you flexibility, but it can still be a difficult decision to make. We’re here […]
When to Replace Floors: 5 Signs that It’s Time for a Rental Flooring Update
Are Your Floors Ready For Maintenance? Rental maintenance is an important responsibility for landlords, and flooring in your units is no exception. In fact, it’s an aspect of a rental that tenants take care to notice, and depending on the shape the floor is in when they tour, it may be a determining factor of […]
What are the Essential Lease and House Rules You Should Include in Your Rental Agreement?
A Guide To Essential Lease Rules As landlords welcome new tenants into their units, it’s crucial to set boundaries and rules so that your unit stays in good shape and your other tenants are happy, too. If you choose not to write out the specifics of your expectations for your tenant, all bets are off, […]
Can Landlords Break a Lease?
Are Landlords Allowed to Terminate Leases Early? Though it may not be ideal, especially for a tenant, there are instances when a landlord may want or need to pursue early termination of an existing lease. If done correctly, you as a landlord have the right to do this, but first you should gather information on […]
What is the Rental Partnership Program and How Does It Work?
The Rental Partnership Program (RPP) provides service members with affordable off-base housing. In this article, we’re going to look at a more detailed explanation of this program and how it works. The RPP The goal of the RPP is to ease the transition for military members relocating because of orders. It also exists to manage […]
What Is a Natural Hazards Disclosure Report and What Should Real Estate Investors Know About It?
Natural Hazards Disclosure Reports If you’re a real estate investor, you know that due diligence is essential in any property transaction. One component of due diligence is seeking information about potential environmental hazards that could impact your property. In California, sellers are required to provide buyers with Natural Hazard Disclosure Reports (NHD) to gain vital […]
What is a Lessor and Lessee in Real Estate?
Lessor and Lessee in Real Estate “Lessor” and “lessee” are common terms you’ll find in a lease or other rental agreement. But what exactly do these terms mean? What does it mean to be a lessor or lessee in real estate? Whether you’re a landlord or a tenant working with lease agreements and property […]
What are the Pros and Cons of an Exclusive Listing?
Is An Exclusive Listing Worth It? Exclusive listing agreements give a single real estate agent/brokerage the sole right to sell your property. This arrangement can be a great representation structure for limiting complexity and increasing seller control but can also have consequences like limiting exposure. In this article, we’ll help you gain insight into whether […]
What Are Estoppel Certificates in Real Estate?
Estoppel Certificates Estoppel certificates can offer landlords security and peace of mind when changes take place in leasing or financing. They confirm lease details, rent payments, and potential claims, especially during property sales or refinancing. This article will cover the purpose and components of estoppel certificates, including what landlords need to know to utilize this […]
9 Common Myths About Tenant Screening
Debunking Myths About Tenant Screening As landlords, we understand the importance of tenant screening in ensuring the right individuals occupy our properties. However, in this realm, several misconceptions and myths that can cloud our judgment and potentially lead to poor decision-making. From trusting our gut instincts to solely relying on credit scores, it’s time to […]
12 Landscaping Tips for Winter
Winter Landscaping Tips Cold weather can cause a lot of issues for landlords. Ice, snow, salt, and freezing temperatures are just a few examples of things that can damage property and leave your space looking considerably less appealing. That’s why it’s important to set yourself up for success, especially in colder months. In this article, […]
What to Know About Deep Cleaning Rental Property Carpets
Maintaining Clean Carpets It may not be one of the more top-of-mind concerns for landlords and property managers, but the maintenance of rental property carpets plays a vital role in enhancing the overall appeal and value of a property. In this article, we will explore various professional carpet cleaning methods and affordable options for keeping […]
Everything You Need to Know About Mold Inspections
As a landlord, mold is something you need to take seriously. It can seem like a small problem at first, but it can quickly turn into a big problem. If you haven’t had a mold problem before, there are some basic things you’ll want to understand about mold inspections. Even if you don’t have a […]
What Landlords Need to Know About Early Lease Termination
Early Lease Termination No landlord wants to deal with early lease termination. An uneventful tenancy with timely rent payments and few issues is ideal. However, that won’t always be the way things go. Sometimes, a tenant may need to terminate a lease early. Sometimes you may need to terminate a lease early using a formal […]
Free Property Maintenance Checklist
Maintenance Checklist By Season Prompt maintenance is the key to keeping your property in top condition year after year. However, it takes attentiveness and thoughtful planning to maintain your properties and avoid consequences like expensive repairs or vacancies. Landlords and property owners need an easy way to keep track of what needs to be done […]
How to Get Rid of Cigarette Smoke Odor from a Rental Unit
Manage Cigarette Smoke Odor How to Eliminate Cigarette Smell from a House or Rental Property Cigarette smoke has a signature odor that tends to stick around even when the smoker is gone. For landlords and property owners, this is bad news. The more units you own, the more likely it is that you’ll never know […]
What You Need to Know about Mobile Homes
A Guide To Mobile Homes Mobile homes offer unique opportunities for real estate investors and property owners. These prefabricated structures have been around for decades and decades, but they continue to evolve. In this article, we’re going to cover what you need to know about mobile homes to run a park or invest wisely in […]
6 Rules to Address for Your Mobile Home Parks
Rules To Consider For Your Mobile Home Parks Everything is best in moderation. And rules for mobile home parks are no exception. You want enough rules to maintain order and keep your park in good condition, but you don’t want a long list of arbitrary rules that scare potentially great tenants away. In this article, […]
How to Analyze Manufactured Homes
Analyze A Mobile Home Park If you’re considering purchasing a mobile home park, there’re several factors you need to analyze. It’s not enough to go on gut instinct or a couple meetings with the current owners. You need to dive into the current financials, the location, the demand and market trends, and the actual condition […]
4 Amenities You Should Consider for Your Mobile Home Park
Mobile Home Park Amenities How do you upgrade your mobile home park? One great way to upgrade your park is with amenities. A community center, recreational facilities, barbecue areas, and laundry facilities are five excellent kinds of amenities to consider. Community Center A community center or clubhouse serves as a centralized hub where residents can […]
What is the Difference Between Manufactured Homes, Modular Homes, and Mobile Homes?
A Guide to Mobile, Manufactured, and Modular Homes According to Wikipedia, a mobile home is a prefabricated structure built in a factory on a permanently attached chassis before being transported to a site that can be moved again. However, this definition is quite accurate anymore. Actually, it hasn’t been completely accurate since 1976. Today, we […]
6 Deadly Sins of Advertising Manufactured Homes
The Don’ts Of Marketing A Mobile Home Park Most articles about advertising for manufactured home parks focus on what you should do. Tips to stand out from the competition and build your brand. While these are critical, it’s also important to know what not to do. In this article, we’re going to take a look […]
How to Move a Manufactured Home
Prepare To Move a Manufactured Home Moving a manufactured home is not as simple as grabbing a trailer and moving the structure. It requires careful planning and action steps. There are laws and rules governing how to move a manufactured home. There are also many factors to consider before you can transport one successfully from […]
8 Excellent Reasons to Invest in Manufactured Homes
Why Should You Invest in Manufactured Homes? Although it’s not always one of the first things that comes to mind in real estate, manufactured homes are often present a terrific opportunity for property owners and landlords. And during periods of economic instability, they’re especially beneficial for many reasons. Value-add opportunities in multifamily rentals aren’t common […]
Key Lease Terms to Include When Renting Mobile Homes
A Guide To Leases For Mobile Homes Mobile homes and mobile home parks can create legal and financial issues for landlords. To prevent many of these issues, it’s critical to pay close attention to your lease terms. The clearer and more detailed your lease terms are, the better. In this article, we’re going to cover […]
Different Ways to Invest in Manufactured Homes
Manufactured and Mobile Home Investing When most of us hear about real estate investing, we think of traditional properties like single- and multi-family homes, condominiums, and apartments. However, we often forget about mobile homes and manufactured homes. And that’s a mistake. Mobile home investing and manufactured home investing (which we’ll use interchangeably for the sake […]
The Pros and Cons of Investing in Mobile Homes and Mobile Home Parks
Is Investing In Mobile Homes Right For You? One great way to generate passive income is to invest in real estate. However, real estate is highly competitive, so this is easier said than done. Enter mobile homes. Their rising popularity with investors over the years is due to lower competition and lower barriers to entry […]
Everything You Need to Know About Military Housing
Military Housing Guide Whether you’re a military tenant or a landlord who rents to military tenants, there are certain things you need to know about military housing. In this article, we’re going to cover tips, key information, laws that you need to know, and more. Housing Choices for Service Members On-base housing, off-base housing, […]
How Does the Military Housing Privatization Initiative Impact Landlords?
Guide To The Military Housing Privatization Initiative In 1996, Congress authorized the Military Housing Privatization Initiative to enhance the quality and condition of the Department of Defense’s (DoD) deteriorating housing inventory. Military budget cuts at the close of the Cold War and existing funds diverted to other readiness programs facilitated recruitment and retention challenges. The […]
Military Housing Laws and Rules Every Landlord Needs to Understand
A Guide To Military Housing Laws As a landlord, there are rules and laws you need to understand if you rent to military tenants. Let’s look at some of these military housing rules and laws below. The Servicemembers Civil Relief Act The SCRA is a United States federal law that offers protections to active-duty military […]
How To Use Military Housing Rental Software
Military Housing Software Technology is a critical part of the modern rental property landscape. Landlords that use technology and adopt software gain advantages over those that don’t. And it’s no different with landlords who rent to military tenants. Military housing rental software can streamline and enhance operations for landlords. That said, you must know how […]
Housing Choices for Service Members and Families
Service Members’ Housing Options There isn’t just one option when it comes to housing for service members and their families. In fact, there are often several different kinds of options depending on the location. These may include on-base housing, off-base housing, privatized military housing, barracks, and government-owned military installations. In this article, we’re going to […]
A Brief Guide to Basic Allowance for Housing (BAH)
Basic Allowance For Housing Basic Allowance for Housing provides a housing stiped (or allowance) for service members. Although this definition makes the concept seem simple, it can get a bit complex. So, in this article, we’re going to take a closer look at what BAH is and what it means. BAH Purpose The idea behind […]
10 Commonly Asked Questions About Renting to Military Tenants
Questions About Housing And Rent For Military Tenants Many landlords want to rent to military tenants but want some of their questions answered first. After all, this is a unique subset of the population, and it’s not the same as renting to civilians. In this article, we’re going to review 10 common questions many landlords […]
What is The Servicemembers Civil Relief Act (SCRA) and How Does it Impact Landlords?
A Guide To SCRA Every landlord renting to military tenants should understand the Servicemembers Civil Relief Act (SCRA). The SCRA is a law that provides extra legal and financial protections for active service members. Landlords renting to military tenants need to understand this Act because it may affect you handle certain situations with military tenants. […]
How to Market Your Rentals to Military Tenants
Market To Military Tenants Military members and families need places to live just like everyone else. And if you’re a landlord or property looking to rent to military tenants, there are marketing approaches that can help you succeed. In this article, we’re going to cover several different ways to market your rental to military tenants […]
What You Need to Know About Evicting Military Tenants
What To Know If You Have To Evict Military Tenants Military tenants are often a great community for landlords to rent to. They have stable jobs and they’re typically organized and clean. However, not every military tenant will be a model tenant. There might be situations that make you see evictions as the only option. […]
The Pros and Cons of Renting to Military Tenants
Should You Rent To Military Tenants? Are you considering renting to military tenants? Not sure if it’s wise? You’ve come to the right place. In this article, we’re going to cover the advantages and disadvantages that come with renting to military tenants. The Pros Let’s start with the pros. Some of these are more obvious […]
How to Sign a Lease via Email
Signing A Lease Via Email As a busy landlord, you don’t have time for traditional paper leases. It’s time-consuming to print paper copies of rental agreements, align your schedule with prospective tenants, and figure out a time to meet. Thankfully, online leases eliminate all of that. You can simply email your lease agreement to a […]
Using Plain Language Leases
Why Should You Use Plain Language Leases? How many times have you started reading a legal or government document and immediately felt frustrated? The language in the document was probably complex, vague, and verbose. Sometimes a rental agreement or a residential lease can suffer from this same issue. Instead of using straightforward language and reasonable […]
Returning The Security Deposit: Common Concerns
Common Concerns When Returning Security Deposits It’s a tale as old as time. Your tenant’s lease is up. They have most of their stuff packed. They’re ready to move out in a few days. And if they haven’t damaged your property, it will soon be time to return their security deposit. Security deposits are a […]
Security Deposits For Commercial Rentals
Commercial Rental Security Deposits As a landlord, you always want to protect yourself from potential issues. Security deposits are a key part of a proactive approach. And while it may come as a surprise to some, security deposits are as common for commercial rentals as they are for residential rentals. It’s important to understand, though, […]
Establishing Your Security Deposit: How Much to Charge
How Much To Charge For A Security Deposit? Before you hand over the keys to your new tenant, you need to collect the security deposit and the first month’s rent. But have you ever wondered how much to charge for security deposit amounts? It’s an important question and one that deserves some thought. The worst […]
Understanding Landlord Obligations for Service Animals
What Are A Landlord’s Obligations For Service Animals? When it comes to animals in rental units, landlords have different policies. Some landlords have no-pet policies, others have strict limits on what pets they’ll allow, and others allow most kinds of animals. A service animal, however, isn’t considered a pet by law. This can be a […]
Renter’s Insurance And Pets – Why Your Tenants Need It
Why Your Tenant Pet Owners Need Renter’s Insurance Renters insurance is a key protection against liability for landlords and tenants. However, it’s not just useful for those reasons. It’s also critical for tenants with pets. As a landlord, it’s in everyone’s best interest to ensure tenants with pets obtain renter’s insurance that covers pet damage. […]
How To Handle Tenants With Unauthorized Pets
Handling Tenants With Unauthorized Pets If you rent to pet owners, then a pet policy is a key part of your lease agreement. A well-made pet policy protects the property, complies with insurance, and makes rules crystal clear for your tenants. And, if you don’t rent to pet owners, you won’t have to worry about […]
What Pet Liability Issues Can A Landlord Face?
Pet Liability Issues That Landlords Can Face Renting to pet owners involves inherent risk for every landlord who decides to do so. Pets can cause damage to your property and aren’t always the cleanest creatures. There are many ways landlords can mitigate the risk that comes with renting to pets. Pet fees and clear pet […]
How To Design Your Rental Unit To Be More Pet Friendly
Design Your Rentals To Be Pet Friendly Nearly three out of four Americans own a pet. So, it’s beneficial to set up your rental to accommodate pets. Not only does it help your bottom line by making you more appealing to a wider pool of potential tenants, but it also makes more tenants happier. And […]
The Advantages and Disadvantages of Renting to Pet Owners
What Are The Advantages And Disadvantages Of Renting To Pet Owners? As a landlord, one difficult decision you have to make is whether or not to allow pets to live in your rental. There isn’t a one-size-fits-all answer. It depends on your business. The advantages are plentiful: you can make more money, you have access […]
How To Spot ESA Fraud as a Landlord
How Can You Spot ESA Fraud? As the number of landlords allowing pets to live in their rental properties increases, most are also seeing an increase in emotional assistance accommodation requests. And it’s no secret that some tenants are trying to pass their pets off as emotional support animals to avoid pet fees and restrictions. […]
How to Handle Pet-Related Complaints
Handling Pet Related Complaints Landlords have to deal with different kinds of complaints. It’s a part of the job. Some complaints involve pets. These complaints could be for noise, damage, excessive hair in common areas, and a host of other things. A pet complaint doesn’t have to be a nightmare for you, though. By following […]
A State By State Breakdown Of Pet Deposit Laws
Pet Deposit Laws By State If you’re a landlord that allows pets, then you need to know pet deposit laws. Some states have different laws than others, so location may dictate how much you charge and how you charge the fee. And the last thing you want to do is run afoul of the law. […]
Pet Policies: Why You Need One and What to Include
Why You Need A Pet Policy And What You Should Include Around 72% of renters own a pet these days. Not allowing pets in your rentals cuts you off from that large chunk of potential tenants. Allowing pets also comes with some inherent risk, though. It’s important to develop strict policies and require extra fees […]
Do Landlords Need To Start ‘Pet Screening’?
Pet Screening For Landlords As a landlord, taking a proactive approach to your business is critical. Part of a proactive approach is screening pets in much the same way you screen tenants. You need insight into a pet’s behavior, demeanor, history, and personality to determine if they’ll damage or disrupt your property. You want to […]
How to Streamline the Lease Signing Process Using Property Management Software
Streamlining The Lease Signing Process Using Property Management Software Signing leases offline takes time and concerted effort. As a landlord, you have to create the lease, edit it, email it to your tenant, wait for them to review it, print it off, schedule a time for them to sign it, scan it, and then provide […]
What Does the Security Deposit Cover?
Everything You Need To Know About Security Deposits Security deposits have been a longstanding norm in the rental business industry. They provide landlords with another layer of protection in the event of property damage or unforeseen issues with tenants. Security deposits cover potential damage to your property, certain cleaning costs, missed rent payment, or other […]
Everything You Need To Know About Pets In Rental Properties
A Landlord’s Guide To Pets In Rental Properties In 1988, the first year the American Pet Products Association conducted their annual National Pet Ownership Survey, 56% of households were home to dogs, cats, and other furry (or non-furry) friends. The latest results show that number has grown all the way to 68% of American families […]
Grace Periods and Late Fees
What You Need To Know About Grace Periods And Late Fees Should you allow your tenants a grace period to pay their rent after it’s due without incurring a late fee? If so, when should late fees kick in if rent is behind? And how much should you charge for late fees? There are no […]
Improve Tenant Communication Using Property Management Software
How To Improve Tenant Communication Using Property Management Software? One of the keys to any great relationship is communication. And that holds just as true for the landlord-tenant relationship. Proactive and clear communication is the foundation to attracting great tenants. And retaining those tenants. In many ways, the success of your rental business hinges on […]
Understanding Commercial Rental Fees
What Are Commercial Rental Fees? Overseeing the leasing process of a commercial rental property can be complex. There are many moving parts and responsibilities that come with it, including establishing your lease structure and knowing how to construct commercial real estate listings accordingly. But whether you own an office space, shopping centers, or property in […]
Different Ways to Structure Late Fees
How To Structure Your Late Fees? Late fees are an unfortunate but necessary part of the rental business. For most landlords, enforcing them can be one of the worst parts of the job. It’s understandable. No one wants to be the bad guy. In this article, we’ll review late fees and the different ways to […]
How to Manage the Entire Rent Collection Process with Property Management Software
Managing The Rent Collection Process With Property Management Software Your tenant mails you a check. The check gets lost in the mail. You reach out to your tenant about the late rent payment. Your tenant insists they put it in the mail on time. Does any of this sound familiar? Even if you haven’t been […]
Fixed-term Leases and Alternative Lease Structures
Learn About Fixed Term Leases And Other Lease Structures You Can Use Almost everyone is familiar with the standard year-long, fixed-term lease. It’s a staple in the rental business community. However, it’s not the only type of lease. There are many kinds of leases available depending on different situations and landlord decisions. This article will […]
A Landlord’s Guide to Rental Property Listings
What You Need To Know About Rental Property Listings As a landlord, you’re in the business of filling units. It’s one of the most critical parts of your job. Empty units mean lost profit. Ultimately, the success of your business hinges on reducing tenant turnover and keeping units occupied. One of the main ways to […]
Fill Units Quicker with Property Management Software
How To Fill Units Quicker Using Property Management Software? For any landlord, vacant units are a detrimental expense. They absorb valuable time and money without any kind of recompense. So, it’s vital that you figure out how to minimize turnover. The sooner you fill units, the better for your bottom line and your peace of […]
How To Choose the Right Property Management Software for You
Choosing The Right Property Management Software For Your Business With the right feature set, property management software can save you a lot of time and money. It can also make your tenants happier, too, helping you retain better renters. But in order to realize these benefits, the property management software you choose must have the […]
How to Find Better Tenants Using Property Management Software
Finding Better Tenants Using Property Management Software As a landlord, one of your main goals is renting to great tenants. Sometimes, though, finding reliable tenants can be a challenge. With property management software by your side, though, it doesn’t have to be a nightmare. Property management software can help you find better tenants with features […]
How to Pet-Proof Your Rental Property
Pet-Proofing Your Rental Property Americans own approximately 78 million dogs and 85.8 million cats. According to the American Society for the Prevention of Cruelty to Animals (ASPCA), this means roughly 44% of U.S. households have a dog and 35% have a cat. So, being a pet-friendly property can offer significant benefits. Especially in terms of […]
Difference Between Pet Fee, Pet Deposit and Pet Rent
What Is The Difference Between Pet Fee, Pet Deposit & Pet Rent? Things can get a bit complicated when it comes to allowing pets in your rentals. There are various ways to charge, different rules depending on location, and your personal decisions on what kinds of pets to allow in your pet policies. Pet fees, […]
Allowing Exotic Animals in Your Rental Properties
Should You Allow Exotic Animals In Your Rental Properties? It’s one thing to allow your tenants to have cats and dogs in your properties. It’s another thing entirely to allow exotic pets like hedgehogs and lizards on your properties. If you want to allow exotic animals, you have to understand that they create additional concerns […]
How To Properly Use Reviews When Comparing Property Management Software Options
Using Reviews When Comparing Property Management Softwares Reviews of property management software aren’t like most product reviews. Knowing where to look and what to look for can be a huge help in your search for the right property management tool for your business. Choosing the right property management software takes time and a keen eye. […]
Property Management Software 101: Getting Setup
How To Get Setup With Property Management Software? As a landlord in 2022, you know that property management software is a game changer. It streamlines the most important aspects of your business and saves you precious time. Even better, there are free platforms with the same capabilities as many paid ones. So, you’ve adopted the […]
Complete Breakdown of Property Management Software Pricing Models
Breaking Down The Property Management Software Pricing Models Whenever we’re buying something, cost is always one of the deciding factors. Property management software is no different. However, to understand the cost of different platforms, we need to understand the pricing models. The various pricing models can be confusing if you don’t know what to look […]
How to Use Property Management Software to Reduce Costs and Save Time
Using Property Management Software To Reduce Costs And Save Time After careful deliberation, you chose a property management software platform. You know the benefits. You can’t wait to receive painless online rent payments streamline communication with your tenants. But you still need to know the best ways to maximize property management software. You need to […]
Secondary Features You Should Look For When Evaluating Property Management Software
Secondary Features To Evaluate When Choosing A Property Management Software Once you find property management software tools with the core features you need, it’s time to evaluate secondary features. Secondary features are what separates good software from great software. You want a tool that goes beyond the foundational attributes so that you can save extra time and money. The secondary features you should look […]
Core Features to Look for When Choosing a Property Management Software
Core Features To Evaluate When Choosing A Property Management Software Every well-built property management software should have core features that save landlords time and money. These core property management software features— rent collection, tenant screening, lease documentation, financial reporting, tenant communication, maintenance requests, and digital document signing— streamline your business and improve your tenants’ experience. For example, collecting […]
Rental Housing COVID-19 Impact: Eviction Moratorium and Rent Relief
The Eviction Moratorium & Rent Relief – The Impact Of COVID-19 Even with the virus coming under control in the United States, tenants, landlords, and property managers still feel its effects. Let’s take a quick look at the eviction moratorium, its upcoming expiration, and the state of rent relief efforts. The Eviction Moratorium The CDC’s moratorium on evictions expires on July 31, 2021. Although […]
Rental Housing Adaptations to COVID-19
How Did Rental Housing Adapt To COVID-19? Widespread financial uncertainties and a decreased pool of qualified renters forced roughly one in ten landlords nationally to sell a property as a result of COVID-19. If you’re still in this business, chances are you’ve had to do a little thinking on your feet, especially in the past […]
Plumbing Basics for Landlords: Potable Drinking Water
Landlord Plumbing Basics For Potable Drinking Water As a real estate investor or property manager, you’ll be well served to understand your plumbing system responsibility and how to deal with and prevent piping problems. Most commonly, if an issue does arrive, it will have to do with the pipes taking water from your property. But it’s also important to understand the […]
How to Create a Rental Listing: The Basics
The Basics Of Creating A Rental Listing Landlords use listings to advertise their rental properties. If you’re unfamiliar, a rental property listing is a short article that uses a catchy headline, professional pictures, and a detailed description of the vacancy to attract renters. Having an attention-grabbing listing allows you to be noticed by potential tenants. […]
Things to Consider When Renewing a Lease
What Do You Need To Consider When Renewing A Lease? Deciding to renew a tenant’s lease comes with many considerations. Some important questions must be answered. Is the tenant a good candidate for renewal? When should you ask a tenant to renew? Should you increase their rent? If so, by how much? And the list […]
Taking the Perfect Picture for Your Rental Listing
How To Take The Perfect Pictures Of Your Rentals? Pictures are one of the most important factors to consider when creating successful rental property listings. According to the National Association of Realtors, over 85% of renters say the listing’s photos are the deciding factor in choosing which properties to view. With those numbers, it’s clear that the photo-taking process deserves […]
How to Write the Perfect Craigslist Listing
Writing The Perfect Craigslist Listing Even with so many online listing sites available today, landlords find that Craigslist can still be a successful way to find interested renters. The site is over 20 years old, and it surely has its drawbacks, but its price (free) and steady traffic has kept landlords coming back, and the bottom line: craigslist still works for […]
How to Create a Virtual Tour for Your Rental Property
Creating A Virtual Tour For Your Rental Property Virtual tours have become a hot topic in the real estate world. It’s a common misconception that online tours are only for buyers and sellers, not for renters and landlords. It’s time to forget that notion. Virtual tours can be a huge advantage in your property marketing, giving you […]
Best Rental Listing Sites For Commercial Properties
The Best Sites To Post Your Commercial Rental Property Listings With the rise of rental listing sites, creating competitive rental listings is a must. Renters scroll right past listings that blend in with the crowd. But sometimes writing the perfect rental listing isn’t enough to lock down applicants for your vacancies. In order to efficiently […]
10 Ways to Make Your Rental Listings More Competitive
How To Make Your Rental Listings More Competitive? Today, rental listing sites are the primary hunting ground for renters searching for their next home. But as more renters move their hunt to the web, the market continues to become more competitive for landlords. In order to lock down applicants and fill vacancies, landlords must create […]
10 Ways Signing Leases Online Will Benefit Your Rental Business
Why Do You Need To Start Signing Leases Online? It’s no secret that leases are important. In order to keep all of your ducks in a row, you must create a detailed lease, get signatures from your tenant, provide them with a copy, and store the document in a safe place. If you aren’t sure what your […]
How to Use Listing Syndication Software
Using Listing Syndication Software Listing syndication software acts as the middleman between you and all of the major rental property listing sites. It’s a quick and easy way to get your listings posted on the most visited listings sites with just a few clicks. Think Apartments.com, the Realtor network, Rent.com, and many others. Once you agree to pass publishing control over […]
Best Websites To List Your Rental Property
Which Websites Can You Use To List Your Rental Properties? The more renters your listing reaches, the better chance you have of finding high-quality tenants. There’s no point in writing the perfect listing if no one is going to see it. Unfortunately, some listing sites charge a fee, so you’ll want to be selective when choosing where to post […]
5 Benefits of Listing Syndication Software
The Benefits Of Listing Syndication Software Successful internet marketing is essential to the operation of any real estate business. As you likely well know, vacancies are expensive. The best way to fill an empty unit is to market proactively and effectively. The quicker your vacancy is filled, the healthier your cash flow will be. Listing syndication software […]
How to Create the Perfect Property Listing
Creating The Perfect Property Listing In the age of the internet, writing a high-quality listing for your vacant property could make all the difference in the world. According to the National Association of Realtors, online listings are the first place prospective buyers and renters look when searching for a new home. Having the perfect listing could make your […]
What to Look for When Choosing Rent Collection Software
Things To Look For When Choosing A Rent Collection Software If you aren’t using rent collection software yet, now is the time to switch. It may seem overwhelming entering the world of online rent collection, but it’s certainly worth the trouble — and it’s not as bad as it may seem. Rent collection software has […]
How To Handle An Inherited Lease?
Learn How To Handle An Inherited Lease When purchasing an investment property, more than likely, that property already has tenants under lease. When you close on the building, those standing leases will become your leases. Most commonly, as long as they abide by the agreement they signed, the tenant will have the right to stay […]
How to Get Rid of a Tenant Who Won’t Leave After their Lease Expires
What To Do If Your Tenant Won’t Leave After Their Lease Expires? There’s nothing more distressing to a landlord, property owner or manager than having to remove a tenant from a rental property who refuses to leave when their lease expires. It can be an expensive and time consuming process. Moreover, the entire procedure is […]
5 Tips for Better Virtual Tours During Coronavirus
5 Tips For Virtual Property Tours Leasing activity has plummeted in the past two months in major cities around the country, almost entirely as a result of the coronavirus crisis. Potential tenants are uninterested in putting themselves at risk to take a look at a property they may or may not want to rent. Those […]
Five Government Programs That Will Help Landlords Through the Coronavirus Crisis
5 Government Programs To Help Landlords Through COVID-19 COVID-19, also known as the novel coronavirus, has caused unease around the world. A health crisis has compounded into an economic crisis, and, as a result, many families are unsure where their next paycheck will come from. To help Americans keep food on the table and cover […]
The Impact of Cryptocurrency on Real Estate and the Rental Market
How Will Crypto Impact Real Estate & The Rental Market? Technology is changing the world around us faster than ever before. An area where significant advancements have been made in the last few decades is payment processing. Great strides were made moving from cash to card, from physical payments to digital payments, and from desktop […]
Plumbing Basics for Landlords: Piping Materials
Landlord Plumbing Basics – Piping Materials Whether you’re evaluating a potential investment property, estimating a maintenance budget for the year, or investigating a potential plumbing repair, understanding the types of pipes and materials in your building can be a critical ingredient for a property manager and investor. Below, we discuss common piping materials and their positives, […]
Plumbing Basics for Landlords: Landscaping and Repairs
Landlord Plumbing Basics – Landscaping & Repairs Before making any decisions regarding the replacement or repair of your plumbing, or, before undertaking any major project that might disturb or affect the plumbing on your property, make sure you have a fundamental understanding of plumbing ownership as well as the different types of materials used in piping. Once you’ve got the basics, it’s time […]
Plumbing Basics for Landlords: Understanding Piping Ownership and Responsibility
Landlord Plumbing Basics – Understanding Piping Ownership & Responsibility Unless you’re a certified master plumber, or you have had serious issues with the plumbing at one of your properties or in your own home, you probably don’t think about your pipes much. After all, most people take functioning plumbing for granted. Once things are down the drain, it’s “out […]
Plumbing Basics for Landlords: Tenant Problems and Prevention
Landlord Plumbing Basics – Tenant Problems & Prevention The best-laid plumbing of mice and men can still encounter catastrophic failure… or something like that. Proper piping maintenance is not simply about keeping the heat above fifty-five degrees in the winter (although you should). In fact, there are several ways to protect your pipes and drains and train your tenants to do the same that will go a […]
Millennials Aren’t Buying Homes – What Does that Mean for Landlords?
How Does Millennials Not Buying Homes Affect Landlords? Achieving the American Dream has long meant owning a home, but today, that idea may be doing more harm than good, particularly for Millennials. Homeownership has traditionally symbolized that a person was established, both financially and socially. And until just earlier this century, it was viewed as […]
7 Benefits of Property Management Software for Realtors
The Benefits Of Property Management Software For Realtors In 2020, homeowners purchased approximately 5.64 million existing homes in the U.S. In the same year, they purchased an additional 822,000 newly constructed units. The Association of Real Estate License Law Officials estimates that there are more than 3 million active, licensed realtors in the U.S. facilitating […]
Service Animals and Emotional Support Animals in Rental Properties
What You Need To Know About Service & Emotional Support Animals We all know the dangers: pets can destroy hardwood floors, tear up carpets, frighten neighbors, and cause a regular and disruptive disturbance. For this reason, many landlords choose to prohibit any tenant with a pet from renting their property or unit, and they are […]
Why Population Growth in the Suburbs is Outpacing City Growth
Population Growth In The Suburbs Is Outpacing City Growth During the late nineteenth century, many Americans flocked to cities in search of factory work. In the postwar era of the 1940s-1950s, this trend was reversed. Because of low housing costs and GI Bill benefits, even working class Americans found that they could afford to own […]
Everything you Need to Know Before Renting to Tenants with Pets
Renting To Tenants With Pets In 1988, the first year the American Pet Products Association conducted their annual National Pet Ownership Survey, 56% of households were home to dogs, cats, and other furry (or non-furry) friends. The latest results show that number has grown all the way to 68%, or about 85 million American households. […]
6 Tips for Spring Cleaning Your Rental Property
6 Tips To Help You Spring Clean Your Rentals There’s no better time for spring cleaning your rental property than, well… the spring. The sun stays out just a little bit longer, and people get the urge to wipe it all away and make a fresh start. According to the American Cleaning Institute, 72% of […]
Rental Property Snow Removal: Whose Responsibility Is It?
Whose Responsibility Is Snow Removal In Rental Properties? Depending on where you live, getting snowed in can be a matter of when, not if. Areas across New England and the Midwest are starting to expect at least one “snowpocalypse” every winter, grinding entire cities to a halt as legions of snow plows take to the […]
Should You Allow Tenants to Have Pets in your Rental Properties?
Is It A Good Idea To Allow Pets In Your Rental Properties? There are lots of variables to consider when determining whether you should rent your property to a particular tenant. A bad credit score can tell you a tenant might not pay rent on time. A messy background check can indicate they’ll mistreat your […]
A Landlord’s Guide to Cleaning Appliances
Everything You Should Know About Cleaning Appliances When it comes to cleaning our houses, most of us will concentrate on dusting shelves, vacuuming carpets, and disinfecting sinks. But we often forget about the appliances we use every day. Making sure appliances such as washing machines, refrigerators and stove tops stay clean does more than keep […]
Will Climate Gentrification Affect your Real Estate Market?
How Does Climate Gentrification Affect The Real Estate Market? We’ve discussed the numerous ways to stay abreast of the ever-changing real estate market before at Innago, ranging from proximity to retail to shrinking apartment sizes. But it’s doubtful we’ve taken on a topic quite so large as climate change. That global warming will have an […]
Four Keys to Preserve Hardwood Floors in Your Rentals
Preserving Hardwood Floors in Your Rentals Don’t underestimate the power of a good hardwood floor. Well-kept wood flooring, especially of the older variety, can be a selling point for nearly any property, and it’s important to treat it like the valuable investment that it is. We’ve talked before at Innago about easy and durable flooring […]
Is Proximity to Retail Becoming Less Important to Renters?
Does Proximity To Retail Matter To Renters? With Amazon continuing to grow and nearly everything deliverable to your front door, proximity to retail might become less and less of a draw for potential renters. Take into account that many malls and once-unshakable franchises across the country are closing, and the role of brick-and-mortar stores in […]
Does Craigslist Work for Rentals Anymore?
Craigslist – Does It Work For Rentals Anymore? Craigslist has long been a go-to site for quick, easy listings of anything from furniture to personal ads. Tenants and would-be homeowners can also find apartment listings and homes for sale on Craigslist. But does Craigslist work for rentals anymore? While many landlords have no doubt had […]
Worry-Free Holiday Season Checklist for Landlords
The Holiday Season Checklist For Landlords When the holiday season comes around, keeping up with gift-giving, family gatherings, and finances can seem like a maddening prospect. For landlords, that’s just the beginning. Many property managers have a to-do list longer than Santa’s in the thick of the holiday season, but that doesn’t mean there aren’t […]
Renters Insurance: Why It Isn’t Too Much to Ask
What You Need To Know About Renters Insurance As the number of renters in America has increased in recent years, so has the number of people buying renters insurance. According to a 2016 Insurance Information Institute poll, 41 percent of renters said they have insurance – a small number compared to the 95 percent of […]
Easy Ways to Add Personality to Your Property Listings
How To Add Personality To Your Property Listings There are numerous sites dedicated to helping potential tenants find rental properties, and competition on them is fierce – 84% of renters turn to the Internet to find their next apartment or house. So when a potential tenant is scrolling through the hundreds upon hundreds of property […]
Paint by Renters: 5 Easy Steps to Smartly Let Your Renters Paint
5 Tips When Allowing Your Renters To Paint It’s a familiar situation. You hire professional painters, get the whole interior a crisp, clean, incredible white, and some lucky tenants are swept off their feet just enough to bite. Surely it was the immaculate floor to ceiling coverage of that Sherwin Williams SW7028 that sold them. […]
Who Should Be the Exterminator: Landlord or Tenant?
Who Should Be Responsible For Extermination? – Landlord Or Tenant? After we finished making our first meal in our newly renovated apartment, my girlfriend and I assumed our favorite positions on the couch and began watching the newest episode of Game of Thrones. We both were locked into the season finale when out of the […]
Efficient Growth: When Should Landlords Look For Software?
When Should Landlords Look For A Property Management Software Option? Purchasing a rental property is a fantastic way to invest your money. If you own a single unit or even just a handful, the challenges of marketing, maintaining, and managing your rentals may be minimal at first. But as with any lucrative investment, positive returns […]
Apartment Size is Decreasing: Does it Matter?
Does The Decrease In Apartment Sizes Affect Landlords? As new apartment buildings and multifamily housing are built, the units on the inside are changing drastically. Since 2006, the national average for the size of a single apartment within an apartment complex has been slowly decreasing. In 2019, the average size of an apartment was 882 […]
5 Rental Maintenance Tips For Durable Properties – Part 2
5 Maintenance Tips For Rental Properties (Part 2) This is the second of a two-part series intended to help you implement preventative maintenance measures. If you missed part one last week, be sure to go back and check out a few more great tips for long-term rental maintenance investment. 4. Improvements For the Most-Used Room In Your […]
5 Rental Maintenance Tips For Durable Properties – Part 1
5 Maintenance Tips For Rental Properties (Part 1) This is the first of a two-part series. For the rest of our excellent tips on long-term rental maintenance investment, check out part two! Let’s face it: Constant maintenance on your rental properties can cost you a lot of time and money. If you’re like most small […]
Subleasing: The Good, the Bad, and the Manageable
Everything You Should Know About Subleasing If you are not already familiar with subleasing, now is the time to dig deeper, before your new lease term starts. What is subleasing? Subleasing occurs when your lease-signing tenant rents out their spot in your property to another “subtenant” for a certain period of the lease term. You […]
Renting to Generation Z: Are You Ready?
Are You Ready To Rent To Gen-Z? The apartment industry has been obsessing over millennials for years, and for good reason. Millennials are responsible for the recent, drastic increase in rental housing demand. But believe it or not, there’s already a new generation on the way. As of June 2025, over 50% of the rental […]
College-Aged Tenants: What to Expect
What Can You Expect When Renting To College-Aged Tenants? Understanding your renters is one of the most effective ways to become the best landlord possible. When you know your demographic, you’re better able to cater to your tenants’ wants and needs and will be better prepared for the challenges that demographic may present. If you […]
Electronic Signatures Can Be More Secure
Why Electronic Signatures Can Be More Secure When we talk to clients about our online lease signing feature, we receive one of two reactions: the landlord immediately understands the convenience and is excited by such a useful feature available for free, or they’re suspicious of the validity of electronic signatures and disinterested in the whole […]
What the Trump Tax Cuts Mean for Small and Mid-Sized Landlords
The Impact Of Trump Tax Cuts For Small & Mid-sized Landlords On April 26th, 2017, the Trump administration released a first draft of its proposed tax reform plan. The outline includes a considerable corporate tax cut of 15% applicable to all businesses – from mom-and-pop local retail stores to large conglomerates. The rate shift is […]